April 12, 2018
April 12, 2018
Yamaha 242 Limited S
April 12, 2018
New MOB Alarm Hits Stores for Spring Boating Season
A new, award-winning man overboard (MOB) alarm is available in-stores and online just in time for the spring boating season. CrewWatcher MOB is an intuitive, app-based system that sounds an…
April 12, 2018
Team Building in the Lake Michigan Dunes
Team building, environmental awareness, and outdoor health make up the core of DUNEiversity, a new year-round program being offered at the Muskegon Winter Sports Complex. The program will accommodate a…
April 12, 2018
Invasive Shrimp Found in Lake Superior
As if carp weren’t enough, invasive shrimp have now been found in Lake Superior for the first time. Although only a single shrimp was found, scientists confirmed the bloody-red shrimp…
April 11, 2018
Irish Boat Shop Opens in Traverse City
The Irish Boat Shop is set to open a store in Traverse City, Michigan; the company president says this has been a goal for decades. The marine retailer will open…
April 11, 2018
Mercury Marine Expands R&D Facility
Mercury Marine’s global headquarters in Fond du Lac, Wisconsin is now under construction. The company has broken ground on a new $10 million Noise, Vibration, Harshness (NVH) facility that is…
April 11, 2018
Seakeeper Under New Ownership
After an extensive search, Seakeeper is now under new ownership. Madison Industries, a Chicago-based company, is now the majority owner of Seakeeper. The current management at Seakeeper will continue to…
April 9, 2018
Win an icebreaker cruise!
Take a chance! Enter to win a five-day cruise aboard a Great Lakes freighter. The Icebreaker Mackinaw Maritime Museum will announce the lucky winner on July 4. The runner-up gets…
April 8, 2018
Hop on West Michigan’s New CycleBoat
Boaters will be able to grab a drink with friends out on the water in west Michigan this summer. A pedal-powered “Cycleboat” is coming to Kalamazoo Lake in Saugatuck and…
Lakeshore Life
