West Marine will focus on quality over quantity, as it narrows the focus of its nonprofit BlueFuture program. Previously, the organization took a three-pronged approach, touting initiatives in youth boating, sustainable fisheries and marine conservation. Now, BlueFuture will focus exclusively on organizations that push water-life recreation, education and stewardship among the youth. By narrowing its focus, BlueFuture hopes to reach more communities. BlueFuture’s makeover includes the opportunity to apply for BlueFuture funding through new spring and fall grant cycles. westmarine.com/BlueFuture
