Costa Sunglasses has partnered with Atlanta-based SweetWater Brewery to educate people about plastic in lakes, oceans, rivers and other waterways. The Czech-style pils beer has a fruity and herbal scent and a malty, “oceanic” taste.
Buying it contributes money to the Kick Plastic campaign, which donates to Bonefish & Tarpon Trust, Coastal Conservation Association, Trout Unlimited, Waterkeeper Alliance and SweetWater’s own Save Our Water.
“Protecting the health of our oceans has always been a top priority at Costa and we take great pride in partnering with like-minded organizations who share our passion,” says T.J. McMeniman, vice president of marketing at Costa. “Our collaboration with SweetWater is helping to raise awareness to the growing issue of plastic pollution while also removing plastic from our waterways through cleanup efforts.”
To learn more about the brew, visit waterkeeperbrew.org/kick-plastic-pilsner.