Malco Marine (formerly Presta Marine) is the fresh rebrand of the dedicated marine detailing and surface-care division of Malco Products, Inc. The rebrand supports Malco Products’ focus on serving vertical markets with unified innovation, reliable quality and a more cohesive experience. Several products and solutions that were previously offered under the Presta name will still be available, and customers can expect purpose-built solutions that deliver in a range of climates and detailing processes.
“Malco has been part of our family for four generations, and life on the water has been part of our story from the beginning. Growing up in Ohio, just a short drive from the Great Lakes, we never saw boating as just another market. It was where we spent our summers, learned the value of hard work, and passed down pride in caring for what matters,” says Seth Glauberman, president of Malco Products. “Bringing our marine line fully under the Malco name is a natural extension of that legacy. While the name on the bottle may change, the commitment behind every product remains the same: delivering trusted performance, exceptional quality, and the results boaters and professional detailers have relied on for generations.”
The Malco Marine product line is organized into four categories of care: Wash, Clean, Restore, and Protect, and products are manufactured in the U.S.A. by a company whose core values are quality, trust, family & legacy and community.
“This launch honors our heritage while positioning us for the future. The new Malco Marine & RV brand reflects who we are today and where we’re headed tomorrow. It brings new energy to a growing category while reinforcing the quality, innovation, and performance our customers have come to expect,” adds Lauren Osina, director of marketing. “We are excited to introduce the new brand to professional detailers, distributors, retail partners, and boating enthusiasts around the world.”
To learn more, visit malcomarine.com.
PHOTO: MALCO MARINE FACEBOOK
