May 26, 2026
MasterCraft’s Surf to Save Lives Campaign to Benefit St. Jude Children’s Research Hospital Returns for Fourth Year
MasterCraft Boat Company’s Surf to Save Lives season-long campaign will return for its fourth year in a row. The company has pledged $75,000 to support St. Jude Children’s Research Hospital…
May 18, 2026
Water Sports Foundation Helps Boaters Prepare for Memorial Day Weekend with Eight Top Boating Tips
With the traditional start to boating season happening this Memorial Day weekend, the Water Sports Foundation is helping boaters prepare and stay safe on the water with some important boating…
April 20, 2026
MasterCraft Announces Return of Redesigned X23
MasterCraft announced a fresh redesign of its popular X23. Long known as one of the best all-around boats in the MasterCraft lineup, the X23 delivers trusted wakes and waves in…
April 20, 2026
Godfrey Launches Pontoon Dock Assist
Godfrey Marine announced a new proprietary-engineered docking technology for precise control and maneuverability of pontoons at low speeds. The launch of its new Pontoon Dock Assist simplifies the docking process…
March 30, 2026
Voldex Partners with Brunswick Boat Group to Include Boating Experience in Driving Empire Update
Roblox developer Voldex and Brunswick Corporation have partnered to introduce the first boating experience in Roblox’s racing game Driving Empire. Players can now unlock and pilot boats from Brunswick Boat…
March 30, 2026
LOOKOUT Launches EcroCruise Fuel Optimization Feature
LOOKOUT announced a revolutionary new fuel optimization feature for recreational powerboats. EcoCruise helps boaters understand the best target for where to run their throttle for the most fuel economy —…
February 2, 2026
Axopar Launches 38 Range at boot Düsseldorf
Boot Düsseldorf was the stage for the world debut of Axopar’s new 38 range, starting with the Axopar 38 XC Cross Cabin, a model that builds on the DNA of…
Lakeshore Life
